Leadership Team

Industry Leaders with Top Credentials

Henry Schein Professional Practice Transitions, the nation’s leading dental practice transition company, is spearheaded by an executive team with years of experience in dentistry and practice management, who have transitioned thousands of successful practices.

Dr. Eugene Heller

Vice President, Henry Schein Professional Practice Transitions

Dr. Eugene Heller has led Henry Schein Professional Practice Transitions since its inception. A graduate of Marquette University’s School of Dentistry, his prior academic background included accounting and tax consulting for small businesses. Prior to joining Henry Schein, Dr. Heller owned and ran his own practice, where he developed an extensive background in practice management. He has consulted on hundreds of practice transitions involving the sale of practices and the formation of partnerships, group practices and office sharing arrangements, in addition to conducting appraisals for many of these transitions.

Dr. Tom Snyder

Director of Practice Transitions

Dr. Tom Snyder, founder of the Snyder Group, LLC which was purchased by Henry Schein, Inc. in 2010, is a noted speaker, author and practice transitions consultant. Dr. Snyder received his DMD from the University of Pennsylvania School of Dental Medicine and his MBA from the Wharton School of Business. He has extensive experience in transition consulting, practice valuation and partnership formation, having consulted with more than 1,000 dentists in his over 30-year career. A former Department Chair at the University of Maryland School of Dentistry, Dr. Snyder is a member of the faculty of the University of Pennsylvania School of Dental Medicine. He also serves on the editorial boards of several national publications and is a regular contributor to Dental Economics.

Charles Costa

Director of Practice Transitions

As Managing Director of Henry Schein Professional Practice Transitions’ corporate office and sales team, Mr. Charles Costa has extensive experience in practice transitions. He was a partner in the dental consulting firm, The Snyder Group, LLC., for 13 years and prior-to that, he served as EVP/Partner of a multi-location, multi-specialty dental group practice for 15 years . Mr. Costa owned and operated a business consulting company after spending 12 years in the banking business as an administrator and lender. He also served as a member of the Board of Directors of a regional commercial bank in the Philadelphia area. Mr. Costa has successfully closed hundreds of practice sales, partnerships, facility-sharing arrangements, as well as has provided financial consulting services for a large number of dental practice owners.

Dr. A. Lee Maddox

Regional Director for the Western United States

Dr. Maddox has 23 years of diverse experience in the dental profession, including owning and managing two successful endodontic dental practices, teaching in the endodontic department at California dental schools, lecturing worldwide on endodontics, general dentistry and a variety of practice management topics at dental schools, as well as at the American Dental Association and California Dental Association. Dr. Maddox is founder of the Maddox Practice Group, a premier California-based practice transitions and consulting firm, which was acquired by Henry Schein, Inc. in 2013.

M. Marna Erlich

Director Transition Services

Ms. M. Marna Erlich, Esq. is a graduate of Rutgers University School of Law. Prior to joining Henry Schein Professional Practice Transitions, Ms. Erlich practiced law in New Jersey. Her experience representing dental professionals and assisting Henry Schein PPT services for many years made her a natural addition to the team, where she supports the brokerage business, practice sales, and partnerships.